The Flatiron Restaurant Group owns many restaurants in New York City and we have had the opportunity to work with them on several.
One of their best-known food establishments is City Lobster and Steak, located between Times Square and Rockefeller Center. While helping develop a new menu design we had great fun in creating a vehicle wrap for their company truck. We were able to show the freshness of the seafood they use and the creativity they present on their plates.
Another long-standing favorite resides in the Union Square area, further south. Chat ‘n’ Chew has recently undergone a transition from 50’s kitsch to organic, farm-to-table comfort. We used old illustrations along with an interesting font to represent their wooden crate feel of a logo.